Description
An American First World War poster issued by the United States Food Administration. The top half of the poster features a dramatic black and white depiction of a starving mother feeding her baby. Her two other young children sit behind her, gaunt with hunger. The text urges the viewer to conserve food as part of their war effort in order that the United States may continue to send food aid abroad.The title and text fill the lower half printed in red and black. Both image and text sit against a white background. Belgium faced a food crisis in 1914 after being invaded by Germany. Herbert Hoover worked for the Committee for Relief in Belgium (CRB). The CRB became, in effect, an independent republic of relief, with its own flag, navy, factories, mills, and railroads. After the United States entered the war in April 1917, President Woodrow Wilson appointed Hoover head of the U.S. Food Administration. Hoover believed "food will win the war." He established set days to encourage people to avoid eating particular foods in order to save them for soldiers' rations: meatless Mondays, wheatless Wednesdays, and "when in doubt, eat potatoes." Henry Patrick Raleigh (1880-1944), born into a destitute family, began working at age 9 to support his mother and sisters. By the age of 12, he found work on the docks of San Francisco, processing shipments of coffee beans. At age 17, his knack for drawing landed him a job as a newspaper artist for the 'San Francisco Bulletin' where he was assigned to some of the most seamy and gruesome aspects of the city, including executions, fires and fatal accidents. His work soon attracted the attention of art directors and publishers who offered him better assignments. He moved to New York where he moved from working in newspapers to magazines such as 'Vanity Fair', 'Harper's Bazaar', 'Colliers' and 'Saturday Evening Post'. During the First World War Raleigh’s “Hunger Poster” was selected by the government for a distribution of 5 million copies. He subsequently illustrated four additional abstract and emotionally charged war posters. By the 1940s he was bankrupt and died in 1944.
Details
Accession Number
ARTV00177
Publisher
United States Food Administration
Measurement
sheet: 73.2 x 53.2 cm
Medium
chromolithograph on paper
Credit Line
Acquired 1979
Copyright
Copyright expired - public domain
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