South Australians, come and help. Enlist at once Accession Number: ARTV00820

Description

This South Australian First World War recruitment poster appeals to patriotic sentiments by using the nationally recognised call of 'Coo-ee'. A soldier calls to his fellow countrymen, a pith helmet and fez lie on the battlefield beside him as he holds his rifle up in the air toward the fleeing enemy. The 'Coo-ee!' may have referred to the first use of an advertising device called the recruiting march which began at Gilgandra with 30 men and ended 320 miles away in Sydney with 263. These men were known as the 'Cooees'. Recruitment posters were in prolific supply in Australia throughout the First World War. Australia relied solely on voluntary recruits to serve in the AIF. Compulsory military service, or conscription, for eligible men was in force in Australia from 1911, however, these forces were for home defence and could not be used to serve in a war overseas. Following the initial rush of men to recruit in 1914, enrolments dropped, leaving federal and state governments devising sophisticated campaigns to boost numbers.

Details

Accession Number
ARTV00820
Artist
Clifford Wall
Printer
A. Vaughan, Government Printer
Publisher
South Australian Government
Classification
Art
Object Type
Poster
Physical Description
Medium: photolithograph
Measurement
sheet: 95.6 x 66.6 cm
Medium
chromolithograph on paper
Date Made
c.1915
Place Made
Whole/Part
Whole
Item Count
1
Credit Line
Transferred from AWM Research Centre 1979
Copyright
Copyright expired - public domain

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Last modified: 5 September 2025 - 1.51 am