Sure! We'll finish the job: Victory Liberty Loan Accession Number: ARTV00858

Description

United States Second World War poster issued to promote the 1918 Victory Liberty Loan. It features a design by Gerrit A. Beneker of a smiling labourer wearing blue overalls. On his pocket are badges from 4 previous war loans campaigns. He is smiling at the viewer while reaching into his pocket once again. The title is positioned in the top right printed in red and blue ink. It urges the viewer to join in and ' Finish the job...' by subscribing to one more loan. In Australia this design was copied and used to promote the Peace Loan with a slight change in the slogan. Gerrit Albertus Beneker (1882 – 1934) was an American painter and illustrator best known for his paintings of industrial scenes and for his poster work in World War I. In July 1918, Beneker was hired, under the title of "Expert Aid, Navy Department", to create posters and illustrations for the war effort. It was in this period that he painted his most familiar work, this work, "Sure We'll Finish the Job", which sold over three million copies. He later spent four years painting workers of the Hydraulic Pressed Steel Company in Cleveland, Ohio as part of a labor-management relations improvement project.

Details

Accession Number
ARTV00858
Artist
Gerrit A Beneker
Publisher
US Government
Printer
Edwards & Deutsch Litho. Co.
Classification
Art
Object Type
Poster
Measurement
sheet: 97 x 65.6 cm
Overall: 99.8 cm x 68 cm
Medium
chromolithograph on paper
Date Made
1918
Whole/Part
Whole
Item Count
1
Credit Line
Acquired 1979
Copyright
Copyright expired - public domain

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Last modified: 5 September 2025 - 1.51 am